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Fred David
Strategic Management: Concepts (11th Edition)

2006 y.
Publisher: —
Description: Featuring a model that is widely used for strategic planning among consultants and companies worldwide, this current, well-written book offers a practitioner-oriented perspective, meets all AACSB guidelines, and focuses on skill-building in all major areas of strategy formation, implementation, and evaluation. Global, natural environment and e-commerce themes are evident throughout the book which also contains 46 Experiential Exercises. A five-part organization includes an overview of strategic management, coverage of strategic formulation, implementation, and evaluation, and a strategic management case analysis. For consultants and other strategic planners. [detailed...]

ISBN: 0131869558
Book size: —; Page extent: 416.

 

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Mason Carpenter, Gerry Sanders
Strategic Management: Concepts (2nd Edition)

2008 y.
Publisher: —
Description: - [detailed...]

ISBN: 0132341409
Book size: —; Page extent: 512.

 

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Mason Carpenter, Gerry Sanders
Strategic Management: Concepts and Cases (2nd Edition)

2008 y.
Publisher: —
Description: - [detailed...]

ISBN: 0132341387
Book size: —; Page extent: 888.

 

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Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson
Strategic Management: Concepts and Cases (with InfoTrac)

2006 y.
Publisher: —
Description: STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 7th edition provides the most accurate, relevant, and complete presentation of strategic management today. Each edition is thoroughly updated to include cutting edge research and trends that are shaping business strategy. The authors guide students through the strategic management process using a unique model that blends the classic industrial organizational model with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage. Throughout the text carefully selected examples and highlights help put the ideas presented into context. The text`s stunning four color design, illustrative models and figures also helps to focus students attention on the key points. In addition to the concepts portion, the text includes 35 compelling case studies or you can easily build your own case selections from premier providers such as Harvard, Ivey, and Darden. [detailed...]

ISBN: 0324316941
Book size: —; Page extent: 992.

 

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Mason A. Carpenter, Gerry Sanders
Strategic Management: Concepts and Cases and MyStratLab with eBook Package (2nd Edition)

2008 y.
Publisher: —
Description: KEY BENEFIT- This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives. KET TOPICS: Three key themes constitute the dynamic perspective on strategy: (1) changing strategies for nging times, (2) the integration of formulation and implementation, and (3) strategic leadership. For business professionals involved with strategic management. [detailed...]

ISBN: 013607930X
Book size: —; Page extent: —.

 

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Fred R. David
Strategic Management: Concepts and Cases

2008 y.
Publisher: Pearson Prentice Hall
Description: David`s `Strategic Management` offers a skills-oriented, practitioner perspective that has been updated with modern cases to reflect current research and strategy. This text covers strategy formulation issues such as business ethics, global vs. domestic operations, vision/mission, matrix analysis, partnering, joint venturing, competitive analysis, and includes a brand new cohesion case on the Walt Disney Company. For management professionals, small business owners and others involved in business. Формат издания: 22 см х 28,5 см. [detailed...]

ISBN: 0-13-601570-0
Book size: —; Page extent: 704.

 

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Mason A. Carpenter
Strategic Management: Concepts and MyStratLab with Full E-Book Package (2nd Edition)

2008 y.
Publisher: —
Description: KEY BENEFIT- This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives. KET TOPICS: Three key themes constitute the dynamic perspective on strategy: (1) changing strategies for changing times, (2) the integration of formulation and implementation, and (3) strategic leadership. For business professionals involved with strategic management. [detailed...]

ISBN: 0136079318
Book size: —; Page extent: —.

 

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Mason A. Carpenter, William Gerard Sanders
Strategic Management: Concepts

2006 y.
Publisher: —
Description: - [detailed...]

ISBN: 0131453548
Book size: —; Page extent: 431.

 

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Brian Satterlee
Strategic Management: Core Concepts from the Internet

— y.
Publisher: —
Description: This book can be used by anyone interested in using the Internet to gain or improve or structure their knowledge of Strategic Management: the business practitioner, the business student, and the business school professor. Each chapter covers a specific Strategic Management core concept, which in turn, is subdivided into three topical areas. A brief discussion of each core concept and topical area is provided, along with URL’s that link the reader to further investigation via the Internet. Questions for review and knowledge testing are included at the end of each chapter. [detailed...]

ISBN: 0595184782
Book size: —; Page extent: —.

 

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Gregory G Dess, G.T. (Tom) Lumpkin, Alan Eisner
Strategic Management: Creating Competitive Advantage with Online Learning Center access card

2006 y.
Publisher: —
Description: STRATEGIC MANAGEMENT: Creating Competitive Advantages, 3/e , by Dess, Lumpkin, and Eisner, responds to the demands of today’s rapidly changing and unpredictable global marketplace that students will face when they enter the business world. Theconcepts-only text provides students with a timely, rigorous, and relevant book written in an engaging manner to spur their interest and excitement. This book provides a solid treatment of traditional topics in strategic management as well as contemporarytopics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life. Instructors can create their own case volmes for use with Strategic Management 3rd Edition from a variety of source- pre-selected case packets, customizing from a recommended set which have been carefully mapped to the chapter concepts, or from the entire Primis database… [detailed...]

ISBN: 007326721X
Book size: —; Page extent: 559.

 

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Gregory G Dess, G.T. (Tom) Lumpkin, Alan Eisner
Strategic Management: Creating Competitive Advantages

2007 y.
Publisher: —
Description: - [detailed...]

ISBN: 0073381217
Book size: —; Page extent: 560.

 

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Gregory G. Dess, G. T. Lumpkin, Alan Eisner
Strategic Management: Creating Competitive Advantages

2008 y.
Publisher: McGraw-Hill
Description: `Strategic Management: Creating Competitive Advantage`, 4th Edition, by the prestigious authors Dess, Lumpkin, Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets. This text`s accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students. [detailed...]

ISBN: 978-0-07-128783-8
Book size: 205x260; Page extent: 552.

 

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Gregory G. Dess
Strategic Management: Creating Competitive Advantages

2004 y.
Publisher: —
Description: - [detailed...]

ISBN: 0072952423
Book size: —; Page extent: —.

 

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Peter FitzRoy, James Hulbert
Strategic Management: Creating Value in Turbulent Times

2004 y.
Publisher: —
Description: This MBA level book offers a managerial perspective of strategic management, which the authors define as the task of creating organizations that generate value in a turbulent world. It covers all core areas of the subject in depth, but also includes many topics omitted by competing titles. Written in an accessible style and drawing on numerous examples of leading companies, Fitzroy and Hulbert demonstrate that the major driver of success is the quality of a firms strategic management. Their clear learning objectives will ensure that readers emerge equipped to meet this challenge. [detailed...]

ISBN: 0471434205
Book size: —; Page extent: 432.

 

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Marios I. Katsioloudes
Strategic Management: Global Cultural Perspectives for Profit and Non-Profit Organizations

2006 y.
Publisher: Butterworth-Heinemann
Description: Strategic Management offers a unique approach to the strategic planning processes and goes beyond the traditional application for the for-profit sector, to address issues for the non-profit sector as well as global aspects of strategic planning. Most importantly, Dr. Katsioloudes measures the impact of cultural, organizational, national and global issues on the strategic planning process, whether in the for-profit or the non-profit sector, and provides examples, exercises, and solutions to make this ` key part of international management easier and more successful. The book includes several insightful case studies, and a website is also available to support lessons from the text as well as professors teaching from it. Формат: 18,5 см x 25 cм. [detailed...]

ISBN: 0-7506-7966-2, 978-0-7506-7966-4
Book size: —; Page extent: 408.

 

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Paul Dobson, Kenneth Starkey, John Richards
Strategic Management: Issues and Cases

— y.
Publisher: —
Description: — [detailed...]

ISBN: 140511181X
Book size: —; Page extent: —.

 

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Gregory G Dess, G.T. (Tom) Lumpkin, Alan Eisner
Strategic Management: Text and Cases with Online Learning Center access card

2006 y.
Publisher: —
Description: Strategic Management: Text and Cases, 3rd Edition , by Dess/Lumpkin/Eisner is both readable and rigorous– written for today’s student. A rocket-ship in its first editions, this revision continues to provide solid treatment of traditional topics in strategic management, as well as contemporary topics like entrepreneurship, innovation, knowledge management, and internet strategies. The prestigious author team understands the importance of thorough, modern concepts illustrated by rich, relevant, and teachable cases. The new case selections emphasize variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies. [detailed...]

ISBN: 0073267201
Book size: —; Page extent: —.

 

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Michael J. Stahl, David W. Grigsby
Strategic Management: Total Quality and Global Competition

— y.
Publisher: —
Description: — [detailed...]

ISBN: 1557866503
Book size: —; Page extent: —.

 

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John Zinkin
Strategic Management: What CEOs Must Do to Succeed

— y.
Publisher: —
Description: This book is written for busy professionals who want to know what it takes to get ahead in today?s globalization world. CEOs, directors, senior managers and students of business strategy will find an unique approach where the author combines external environment issues such as politics and their impact on the firm, corporate social responsibility and striking the right balance between stakeholders, the effect of the economy on the firm with internal issues such as aligning the company?s vision and mission, the role of corporate branding, risk management and corporate governance and etc. Of particular interest is Chapter Nine, where the author takes the reader through the change management process used for an office equipment company in Thailand. Strategic Management: What CEOs Must Do to Succeed is written in such a way that it combines `trans-atlantic? business principles with an Asian perspective to cater to the needs of Asian CEOs. Thus, this book is a… [detailed...]

ISBN: 9832639328
Book size: —; Page extent: —.

 

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Colin White
Strategic Management

2004 y.
Publisher: Palgrave Macmillan
Description: Reflecting the challenges of formulating, implementing and monitoring strategy in practice, White`s contemporary text discusses differing theories and approaches in the context of real-world experience. Readers are encouraged to conceptualize and generalize business problems and to confront philosophical issues without losing sight of practical aims. Each chapter starts with a Key Strategic Challenge and sets the scene of a case study which is resolved at the end of the chapter. The text includes more than sixty Strategy in Action short case examples to illustrate how organizations apply strategy in practice along with fifteen long case studies for detailed analysis. Strategic Projects and Exploring Further sections encourage readers to investigate the subject more in detail. [detailed...]

ISBN: 1403904006
Book size: —; Page extent: 1024.

 

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G. A. Cole
Strategic Management

2006 y.
Publisher: Thomson Learning
Description: This highly successful text has been fully revised to give students an up to date and comprehensive introduction to the theory and practice of management strategy. Its accessible and lively style makes it ideal for undergraduates studying for Business Studies degrees as well as for those taking postgraduate courses in Management, Management Studies or Business Studies. The second edition includes: New and more detailed case studies to illustrate management strategy and the interface between theory and practice, Tasks and self-test questions to consolidate learning and test understanding, Clear guidance through subject-matter making the text ideal for both individual and group study. Формат издания: 17,5 см х 24,5 см. [detailed...]

ISBN: 1-84480-087-3
Book size: —; Page extent: 256.

 

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John A. Pearce, Richard B. Robinson
Strategic Management

2008 y.
Publisher: —
Description: - [detailed...]

ISBN: 0071263756
Book size: —; Page extent: 928.

 

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John L. Thompson
Strategic Management

— y.
Publisher: —
Description: This comprehensive text is a must for all those teaching corporate strategy and strategic management courses at undergraduate, diploma and MBA level. Incorporating more case examples within the main text than any competing book, John Thompson?s lively and accessible approach encourages students to learn for themselves through the successes and failures of real companies. In addition, the unrivalled subject coverage enables readers to discover topics of contemporary interest such as opportunity-driven and resource-based approaches, competitive analysis, emergent strategy, entrepreneurship, corporate style and crisis management. [detailed...]

ISBN: 1861525877
Book size: —; Page extent: —.

 

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Richard Lynch
Strategic Management

2009 y.
Publisher: —
Description: A revised title Strategic Management in its 5th edition (formerly Corporate Strategy) reflects a text in tune with the ongoing changes in the teaching, learning and practice of strategy. This text is well established and highly regarded for its practical outlook on strategy, and a plethora of short examples to illustrate this. It is also defined by its twin perspective of strategy as it consistently compares and contrasts the rational, planned or prescriptive view with the emergent, creative and evolutionary approaches. A revised structure in this edition: 15 core` chapters followed by 5 more specialist chapters, is also enhanced by the provision of a 12 additional cases which focus around 5 large industry sectors. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. [detailed...]

ISBN: 0273716387
Book size: —; Page extent: 856.

 

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Karin Tollin, Antonella Caru
Strategic Market Creation: A New Perspective on Marketing and Innovation Management

2009 y.
Publisher: —
Description: The majority of existing innovation textbooks either discuss innovation in an all to general way or lean towards a general management or technology perspective. This book combines the fields of marketing and innovation management, acknowledging that marketing plays an important and proactive role in radical product, brand and market innovation processes. Structured around two key themes - `Knowledge, Processes and Capabilities for Market Creation` and `Co-Creation of Meaningful Experiences with Customers`, this book fills an important gap in the market. [detailed...]

ISBN: 0470694270
Book size: —; Page extent: 352.

 

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David A. Aaker
Strategic Market Management (Strategic Market Managment)

2007 y.
Publisher: —
Description: Updated to reflect current business thinking and market conditions, this new edition of Strategic Market Management illustrates a structured approach to external market analysis that business managers can apply to their strategic decision making. By using a variety of concepts and methods such as strategic questions, portfolio models, and scenario analysis, this book helps managers identify and evaluate numerous strategic investment alternatives. This new update provides greater emphasis on external market analysis, including the value proposition, product category analysis, the value of relevance, and competitor analysis. [detailed...]

ISBN: 0470056231
Book size: —; Page extent: —.

 

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Robert J. Hamper, L. Sue Baugh
Strategic Market Planning

— y.
Publisher: —
Description: Guidelines for inventory of internal and external environments, plus instructions on how to apply data to create a marketing plan. [detailed...]

ISBN: 0844232157
Book size: —; Page extent: —.

 

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Robert J. Hamper, L. Sue Baugh
Strategic Market Planning

— y.
Publisher: —
Description: Guidelines for inventory of internal and external environments, plus instructions on how to apply data to create a marketing plan. [detailed...]

ISBN: 0844232165
Book size: —; Page extent: —.

 

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Bill Donaldson, Tom O`Toole
Strategic Market Relationships : From Strategy to Implementation

— y.
Publisher: —
Description: Donaldson &, O`Toole address how organisations originate, sustain and develop relationships with customers, suppliers, competitors, and other stakeholders from a strategic perspective. This examination maps business relationship choices from strategy to implementation. FEATURES Develops the reader`s understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource Takes a managerial perspective to the study of relationships, from strategy to implementation Presents new themes and frameworks in areas such as relationship planning, relationship implementation, customer relationship management, and electronic relationships Each chapter contains two case studies: a commencement case illustration and an end of chapter teaching case Strategic Market Relationships has been written for students studying relationship strategy, management or marketing on advanced undergraduate,… [detailed...]

ISBN: 0471494437
Book size: —; Page extent: —.

 

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Bill Donaldson, Tom O`Toole
Strategic Market Relationships: From Strategy to Implementation

2007 y.
Publisher: —
Description: - [detailed...]

ISBN: 0470028807
Book size: —; Page extent: 288.

 

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Frank Bradley
Strategic Marketing : In the Customer Driven Organization

— y.
Publisher: —
Description: Marketing is the function within an organization that focuses directly on the customer. Strategic Marketing in the Customer Driven Organization places a unique emphasis on the reason for the existence of the firm -- to provide, communicate and deliver value to the customer. Through the use of many international examples, the book demonstrates how providing the real needs of customers more effectively than the competition is the key to long term strategic success. `This is not your typical marketing book. It provides the reader with real life business situations, where gathering information is key – not just on the marketplace but specific information about your customers and building it in to practical marketing response programs. As the President of a company who prides itself on building and nurturing strong customer relationships I would recommend this as a ‘must read’` Dr Pearse Lyons, President , Alltech Inc. `Frank… [detailed...]

ISBN: 0470849851
Book size: —; Page extent: —.

 

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