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George Kengott, Joseph Downey, Joseph Downey
Selling from the Inside Out : An Inspirational Story for Salespeople

— y.
Publisher: —
Description: This is an adventure story of pain and success, struggle and rewards. It probes into the life of Steven, a salesperson down on his luck. He`s bordering between mediocrity and failure--until an anonymous mentor takes him on as a student. That doesn`t meanhis trials and tribulations are over, his new mentor asks him to sell from the inside versus the outside, a new and confusing concept for Steven. Steven`s ultimate achievements are inspirational for both beginning and experienced salespeople, and for business owners and others for whom selling is a necessity. Those who find the prospect of selling discomforting will be especially encouraged by this book! [detailed...]

ISBN: 0966571843
Book size: —; Page extent: —.

 

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Christine Harvey
Selling in a Week (In a Week)

2003 y.
Publisher: —
Description: — [detailed...]

ISBN: 0340849827
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James Arnt Aune
Selling the Free Market: The Rhetoric of Economic Correctness

— y.
Publisher: —
Description: While accusations of `political correctness` are frequently raised against liberals, there has been surprisingly little discussion of how conservatives foment the use of their own `economically correct` language. In this engaging book, James Arnt Aune examines how the rhetoric of the free market has become the everyday language of political debate in America and around the world. He illuminates the inner logic of free-market ideas, using rhetorical theory as an analytical tool. In the process, Aune confronts head on what he sees as the most serious flaw of economic correctness--its destructive impact on the lives of millions of working people and families. [detailed...]

ISBN: 1572307579
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Alan Axelrod
Selling the Great War: The Making of American Propaganda

2009 y.
Publisher: —
Description: Selling the Great War is the story of maverick journalist George Creel and the epoch-making government agency he built and led using the emerging industries of mass advertising and public relations to convince isolationist America to join World War I. Authorized by President Woodrow Wilson and created and run by Creel, the Committee on Public Information had one goal: to monopolize every medium and and avenue of communication in order to forge a nation of warriors for democracy. Alan Axelrod offers a fascinating investigation of America on the cusp of becoming a world power and how its first and most extensive propaganda machine attained unprecedented results. [detailed...]

ISBN: 0230605036
Book size: —; Page extent: 256.

 

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Bob Dickinson, Andy Vladimir
Selling the Sea: An Inside Look at the Cruise Industry

2007 y.
Publisher: —
Description: An insider`s view of how the cruising business operates Selling the Sea offers a complete picture of the cruise line industry along with step-by-step coverage of how to effectively market the cruising experience. This updated Second Edition features new coverage of how technology has impacted the industry, new niche markets in cruising, and expanded material on shipbuilding and design. It also includes insightful interviews with today`s captains, social directors, food and beverage managers, and cruise line executives who have hands-on experience at the day-to-day workings of a cruise ship. Bob Dickinson (Miami, FL) is President and CEO of Carnival Cruise Lines and a member of the Board of Directors of the parent company Carnival Corporation. Andy Vladimir (Coconut Grove, FL) is a well-known business and travel writer, a member of the Editorial Board of the FIU Hospitality Review, and contributing editor of Quest magazine. [detailed...]

ISBN: 0471749184
Book size: —; Page extent: 352.

 

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Thad N., Ph.D. Tinder
Selling the Solution: The Leader`s Resource for Marketing Ideas and Answers in Professional Services, Church, School or Practice

— y.
Publisher: —
Description: — [detailed...]

ISBN: 1410785343
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Jeff Cox, Howard Stevens
Selling the Wheel: Choosing the Best Way to Sell for You, Your Company, Your Customers

— y.
Publisher: —
Description: Jeff Cox displayed his remarkable gift for translating complex theories into entertaining stories as the coauthor of Zapp! and The Goal. Now, in collaboration with sales and marketing guru Howard Stevens, CEO of the H. R. Chally Group, he tells a story in the style of an ancient parable to reveal vital lessons gleaned from decades of research on salespeople and customers -- lessons that will help you identify the right way to sell successfully. Selling the Wheel recounts the story of Max, the resourceful fellow who invented the Wheel and found himself faced with the challenge of convincing people to accept his breakthrough innovation. In so doing, it demonstrates four essential selling styles, each requiring a distinctly different type of salesperson and selling approach. As Chally`s research clearly shows, no company can be all things to all customers: sales tactics and strategies must change as technologies and markets mature to reflect new values… [detailed...]

ISBN: 0684856018
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Douglas Bullis
Selling to India`s Consumer Market

— y.
Publisher: —
Description: This work goes beyond the usual superficial accounts found in the usual import/export books and provides something truly unique: an in-depth analysis of what India needs from the rest of the world, not what the world can get out of India. What most businesspeople don`t know, and what is crucial if they are to succeed in their transactions with India, is what India needs from them--and not always is this mere capital. Bullis describes the rise of India`s middle class and consumer economy since 1991, and in doing so provides readers with what very few outsiders know: how India really works. The result is an essential resource for corporate management in marketing, sales, strategic planning and investment, and important collateral reading for students and teachers of international business. [detailed...]

ISBN: 1567201059
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Terry R. Bacon, Terry Bacon, Terry R., Ph.D. Bacon
Selling to Major Accounts: Tools, Techniques, and Practical Solutions for the Sales Manager

— y.
Publisher: —
Description: In most businesses, 80% of the revenue comes from 20% of the customers. Management of these key accounts demands discipline, direction, and purpose. Account managers and salespeople must be able to identify and capture key opportunities and use a systematic approach to growing the accounts. Here`s where they`ll find the powerful tools, processes, and techniques to succeed. Selling to Major Accounts is full of practical, proven approaches to account management. Loaded with examples, tables, charts, checklists, and real-life case studies from the author`s vast consulting experience, it shows how to: * identify the major accounts with the greatest potential * progress from vendor to strategic ally * craft account plans that are geared for action * manage the customer relationship for greater results * develop winning account strategies. [detailed...]

ISBN: 0814404626
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Russell R. Miller
Selling to Newly Emerging Markets

— y.
Publisher: —
Description: Significant sales opportunities exist in newly emerging markets around the globe--and many of them are missed. Because sales and marketing executives lack familiarity with the structure of the markets and the risks of working in them, Miller says, they often have little understanding of how to enter them. In this unusually well-researched book by an experienced international marketer, Miller concentrates on the unique characteristics, opportunities, and sales methods associated with newly emerging markets. He pays special attention to economies in transition in the newly independent states in Russia and the rapidly expanding markets throughout Eastern Europe. His book will be essential for organizations contemplating expansion internationally and for executives and scholars in educational and multilateral institutions with important interests in understanding new markets and how to benefit from them. [detailed...]

ISBN: 1567200443
Book size: —; Page extent: —.

 

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Thomas J. Stanley
Selling to the Affluent

— y.
Publisher: —
Description: In this classic of marketing literature, best-selling author Tom Stanley explains the mindset and buying patterns of wealthy individuals. Stanley shows salespeople how to approach this enormously attractive market, open doors, appeal to the `hot buttons` of the affluent, and sell to extremely successful people. He provides insights into different affluent groups including: Business owners Sales professionals Women Asian Americans Retired millionaires Stanley also discusses how to sell both tangible products, such as luxury cars and real estate, as well as intangibles, such as financial services. Selling to the Affluent is the most authoritative and comprehensive guide available for selling products and services to the affluent market. [detailed...]

ISBN: 0070610495
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Andrew Holmes
Selling with Confidence: Finding and closing successful deals…without breaking the bank (Business on a Shoestring)

2009 y.
Publisher: —
Description: Few of us are natural salespeople, and many small business owners struggle with the process. Strong selling skills are essential if you are to make your company a success, however, and this practical book offers advice and techniques to help you overcome your inhibitions, understand how sales are made, and close a deal successfully. [detailed...]

ISBN: 0713689749
Book size: —; Page extent: 208.

 

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Barton Weitz
Selling: Building Partnerships w/GoldMine Software

— y.
Publisher: —
Description: Selling: Building Partnerships, 5/e, by Weitz, Castleberry, and Tanner is the first text to integrate the partnerships/relationship theme in the selling course. It presents selling theories and skills and encourages the students to practice applying them. This edition features a revision of the traditional selling process, a thorough description of the buying and partnering processes used by business firms and the changes occurring in these processes, how to build a career in selling, an emphasis on the role of the salesperson and highlights the way salespeople use technology to learn about, connect with, and build relationships with their customers. [detailed...]

ISBN: 0072426160
Book size: —; Page extent: —.

 

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Eric Baron
Selling

2009 y.
Publisher: Дорлинг Киндерсли
Description: Selling is a time-honored profession and one that constantly moves with, and adapts to, broader changes in business practice, human interactions, and psychology. Selling is also - as every salesperson will tell you - the cutting edge of every business. Without the eyes, ears, and intuition of a good salesperson, the business itself founders. Формат: 12,5 см x 17,5 см. [detailed...]

ISBN: 0756641969
Book size: —; Page extent: 72.

 

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Lloyd Allard
Selling

— y.
Publisher: —
Description: — [detailed...]

ISBN: 0882898493
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Randall Kennedy
Sellout: The Politics of Racial Betrayal

2008 y.
Publisher: Pantheon
Description: - [detailed...]

ISBN: 0375425438
Book size: —; Page extent: 240.

 

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David Aretha
Selma and the Voting Rights Act (The Civil Rights Movement)

2007 y.
Publisher: —
Description: - [detailed...]

ISBN: 1599350564
Book size: —; Page extent: 128.

 

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Fernando Santos-Granero, Frederica Barclary, Frederica Barclay
Selva Central: History, Economy, and Land Use in Peruvian Amazonia

— y.
Publisher: —
Description: — [detailed...]

ISBN: 1560987618
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Norman Selwyn
Selwyn`s Law Of Employment

2004 y.
Publisher: —
Description: Book DescriptionSelwyn`s Law of Employment is a popular and well-established work that states the modern law of employment in a manner which is readable, accurate and up to date. Every relevant area of law is covered, both from an individual and collective standpoint, making this one of the most comprehensive law texts available. No other single textbook on employment law has as broad an appeal. [detailed...]

ISBN: 0406970904
Book size: —; Page extent: 704.

 

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Norman Selwyn
Selwyn`s Law of Employment

2004 y.
Publisher: LexisNexis
Description: `Selwyn`s Law of Employment` is a popular and well-established work that states the modern law of employment in a manner which is readable, accurate and up to date. Every relevant area of law is covered, both from an individual and collective standpoint, making this one of the most comprehensive law texts available. No other single textbook on employment law has as broad an appeal. Формат издания: 15,5 см х 25 см. [detailed...]

ISBN: 0-406-97090-4
Book size: —; Page extent: 704.

 

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Semantic Knowledge Management: An Ontology-based Framework (Premier Reference Source)

2008 y.
Publisher: —
Description: The massive quantity of data, information, and knowledge available in digital form on the web or within the organizational knowledge base requires a more effective way to control it. The Semantic Web and its growing complexity demands a resource for the understanding of proper tools for management. Semantic Knowledge Management: An Ontology-Based Framework addresses the Semantic Web from an operative point of view using theoretical approaches, methodologies, and software applications as innovative solutions to true knowledge management. This advanced title provides readers with critical steps and tools for developing a semantic based knowledge management system. [detailed...]

ISBN: 1605660345
Book size: —; Page extent: 458.

 

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Oscar Martinez Mozos
Semantic Labeling of Places with Mobile Robots (Springer Tracts in Advanced Robotics)

2010 y.
Publisher: —
Description: During the last years there has been an increasing interest in the area of service robots. Under this category we find robots working in tasks such as elderly care, guiding, office and domestic assistance, inspection, and many more. Service robots usually work in indoor environments designed for humans, with offices and houses being some of the most typical examples. These environments are typically divided into places with different functionalities like corridors, rooms or doorways. The ability to learn such semantic categories from sensor data enables a mobile robot to extend its representation of the environment, and to improve its capabilities. As an example, natural language terms like corridor or room can be used to indicate the position of the robot in a more intuitive way when communicating with humans. This book presents several approaches to enable a mobile robot to categorize places in indoor environments. The categories are indicated by terms which represent the different… [detailed...]

ISBN: 3642112099
Book size: —; Page extent: 134.

 

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Daniel Oberle
Semantic Management of Middleware (Semantic Web and Beyond: Computing for Human Experience)

2006 y.
Publisher: —
Description: Current middleware solutions, e.g., application servers and Web services, are very complex software products that are hard to tame because of intricacies of distributed systems. Their functionalities have mostly been developed and managed with the help ofadministration toolsA and corresponding configuration files, recently in XML. Though this constitutes flexibility for developing and administrating a distributed application, the conceptual model underlying the different configurations is only implicit. T remedy such problems, Semantic Management of Middleware contributes an ontology-based approach to support the development and administration of middleware-based applications. The ontology is an explicit conceptual model with formal logic-based semantics.Its descriptions may therefore be queried, may foresight required actions, or may be checked to avoid inconsistent system configurations. This book builds a rigorous approach towards giving the declarative descriptions of components… [detailed...]

ISBN: 0387276300
Book size: —; Page extent: 268.

 

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Editors Yiannis Kompatsiaris, Paola Hobson
Semantic Multimedia and Ontologies: Theory and Applications

2008 y.
Publisher: Springer
Description: This book draws together experts from the multimedia, the knowledge and the integrated multimedia-knowledge domains to explore how knowledge technologies can be exploited to create new multimedia applications, and how multimedia technologies can provide new contexts for the use of knowledge technologies. The step-by-step approach guides the reader from fundamental enabling technologies of ontologies, analysis and reasoning, through to applications which have hitherto had less attention such as personalisation of multimedia content and personalised content adaptation. Thorough coverage of all relevant topics is given, including ontologies for low level multimedia feature representation, higher level multimedia systems representations, application of multimedia ontologies for visual analysis and finally usage of multimedia and knowledge technologies for applications. Presenting a fundamental work which can serve as a reference book for researchers and graduate students… [detailed...]

ISBN: 1848000758
Book size: —; Page extent: 290.

 

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Editors Bianca Falcidieno, Michela Spagnuolo, Yannis Avrithis, Ioannis Kompatsiaris, Paul Buitelaar
Semantic Multimedia: Second International Conference on Semantic and Digital Media Technologies, SAMT 2007, Genoa, Italy, December 5-7, 2007, Proceedings

2008 y.
Publisher: Springer
Description: This book constitutes the refereed proceedings of the Second International Conference on Semantics and Digital Media Technologies, SAMT 2007, held in Genoa, Italy, in December 2007. The 16 revised full papers, 10 revised short papers and 10 poster papers presented together with 3 awarded PhD papers were carefully reviewd and selected from 55 submissions. The conference brings together forums, projects, institutions and individuals investigating the integration of knowledge, semantics and low-level multimedia processing, including new emerging media and application areas. The papers are organized in topical sections on knowledge based content processing, semantic multimedia annotation, domain-restricted generation of semantic metadata from multimodal sources, classification and annotation of multidimensional content, content adaptation, MX: the IEEE standard for interactive music, as well as poster papers and K-space awarded… [detailed...]

ISBN: 354077033X
Book size: —; Page extent: 306.

 

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Semantic Service Provisioning

2008 y.
Publisher: —
Description: Service-oriented computing has recently gained extensive momentum in both industry and academia, and major software vendors hook on to the service paradigm and tailor their software systems towards services in order to accommodate ever-changing process and product requirements in today’s dynamic market environments. While dynamic binding of services at runtime was identified as a core functionality of service-based environments as far back as 2000, its industrial-strength implementation has yet to be achieved. The main reason for this is the lack of rich service specifications, concepts, and tools to process them. This book introduces advanced concepts in service provisioning and service engineering, including semantic concepts, dynamic discovery and composition, and illustrates them in a concrete business use case scenario. To prove the validity of the concepts and technologies, a semantic service provisioning reference architecture framework as well as a prototypical… [detailed...]

ISBN: 3540786163
Book size: —; Page extent: 226.

 

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Ju Guo, C. C. Jay Kuo
Semantic Video Object Segmentation for Content- Based Multimedia Applications

— y.
Publisher: —
Description: — [detailed...]

ISBN: 0792375130
Book size: —; Page extent: 0.

 

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Semantic Web Services and Web Process Composition: First International Workshop, SWSWPC 2004, San Diego, CA, USA, July 6, 2004, Revised Selected Papers (Lecture Notes in Computer S

2005 y.
Publisher: —
Description: This book constitutes the thoroughly refereed postproceedings of the First International Workshop on Semantic Web Services and Web Process Composition, SWSWPC 2004, held in San Diego, CA, USA in July 2004. The 9 revised full papers presented together with an introduction by the volume editors, a panel summary and the extended abstract of an invited talk were carefully selected during two rounds of reviewing and improvement. Web services and Web processes promise to ease several current Web infrastructure challenges, such as the integration of data, applications and processes. Web services are truly platform independent and allow the development of distributed loosely coupled applications, a key characteristic for the success of dynamic processes. [detailed...]

ISBN: 3540243283
Book size: —; Page extent: 147.

 

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Semantic Web Technologies: Trends and Research in Ontology-based Systems

2006 y.
Publisher: —
Description: The Semantic Web combines the descriptive languages RDF (Resource Description Framework) and OWL (Web Ontology Language), with the data-centric, customizable XML (eXtensible Mark-up Language) to provide descriptions of the content of Web documents. These machine-interpretable descriptions allow more intelligent software systems to be written, automating the analysis and exploitation of web-based information. Software agents will be able to create automatically new services from already published services, with potentially huge implications for models of e-Business. Semantic Web Technologies provides a comprehensive overview of key semantic knowledge technologies and research. A The authors explain (semi-)automatic ontology generation and metadata extraction in depth, along with ontology management and mediation. Further chapters examine how Semantic Web technology is being applied in knowledge management (“Semantic Information Access”) and in… [detailed...]

ISBN: 0470025964
Book size: —; Page extent: 326.

 

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Semantic Web and Peer-to-Peer: Decentralized Management and Exchange of Knowledge and Information

2006 y.
Publisher: —
Description: Just like the industrial society of the last century depended on natural resources, today’s society depends on information and its exchange. Semantic Web technologies address the problem of information complexity by providing advanced support for representing and processing distributed information, while peer-to-peer technologies address issues of system complexity by allowing flexible and decentralized information storage and processing. Systems that are based on Semantic Web and peer-to-peer technologies promise to combine the advantages of the two mechanisms. A peer-to-peer style architecture for the Semantic Web will avoid both physical and semantic bottlenecks that limit information and knowledge exchange. Staab and Stuckenschmidt structured the selected contributions into four parts: Part I, `Data Storage and Access`, prepares the semantic foundation, i.e. data modelling and querying in a flexible and yet scalable manner. These foundations allow for dealing with the… [detailed...]

ISBN: 3540283463
Book size: —; Page extent: 366.

 

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Semantic Web for Business: Cases and Applications

2008 y.
Publisher: —
Description: The Semantic Web has been around for some years with recent advances in mature technologies and applications. Lately, its development has been demonstrated in its contribution to businesses through the enhancement of e-commerce. Semantic Web for Business: Cases and Applications delivers real-life cases that illustrate the benefits of Semantic Web technologies as applied to e-business and e-commerce scenarios. Covering topics such as business integration, organizational knowledge management, and Semantic Web services, this book provides academic research libraries with a comprehensive reference to the commercial capabilities of Semantic Web technologies, as well as practical applications for the benefit of IT professionals, business executives, consultants, and students. [detailed...]

ISBN: 1605660663
Book size: —; Page extent: 444.

 

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