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Michael Baye
Managerial Economics &, Business Strategy + Data Disk

2005 y.
Publisher: —
Description: Baye’s Managerial Economics and Business Strategy has become the best-selling managerial economics textbook. It was the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the Fifth Edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of both the basic concepts of managerial economics as well as frontier research in his chapter on advanced topics. The Fifth Edition also offers a detailed, real-world case study that explains how book theory translates into action in the business world. And the Data CD that comes with each book also contains eight “mini cases” that cover such high-profile businesses as Microsoft, Visa, and Staples. [detailed...]

ISBN: 0073050199
Book size: —; Page extent: —.

 

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Michael Baye, Michael Baye
Managerial Economics &, Business Strategy w/Data Disk

— y.
Publisher: —
Description: Baye`s Managerial Economics and Business Strategy is one of the best-selling managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the fourth edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of frontier research in his newchapter on advanced topics. The Fourth Edition also offers completely new problem material, data, and much more. [detailed...]

ISBN: 0072818638
Book size: —; Page extent: —.

 

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Michael R. Baye
Managerial Economics &, Business Strategy

— y.
Publisher: Irwin Professional Publishing
Description: It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization. Known for its balanced coverage of traditional and modern topics, Baye`s third edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. [detailed...]

ISBN: 0-07235-838-6
Book size: —; Page extent: 558.

 

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James Brickley, Clifford W Smith, Jerold Zimmerman
Managerial Economics &, Organizational Architecture

2006 y.
Publisher: —
Description: With two distinct objectives, this text’s approach to managerial economics takes models from recent economics research and applies the research to the internal structure of a firm. After teaching basic applied economics, the authors look inside the firm and apply this analysis to management decision making. Authors Brickley, Smith, and Zimmerman contend that organizational architecture consists of three aspects of corporate organization: the assignment of decision rights within the company, methods of rewarding individuals, the structure of systems to evaluate the performance of both individuals and business units. These three components can be likened to a stool with three legs. If one of the legs is shorter, the stool is out of balance. These three elements must be in balance in the organization as well. [detailed...]

ISBN: 0073523011
Book size: —; Page extent: 752.

 

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Mark Hirschey
Managerial Economics (with Economic Applications Printed Access Card)

2005 y.
Publisher: South-Western College Pub
Description: The Eleventh Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis inan intuitive, calculus-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role that economic analysis plays in that process are emphasized throughout. This major revision is designed to maximizeaccessibility for a student audience with little or no background in economics, and no previous training in calculus. [detailed...]

ISBN: 032428893X
Book size: —; Page extent: 768.

 

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Lila J. Truett, Dale B. Truett
Managerial Economics : Analysis, Problems, Cases

— y.
Publisher: —
Description: Truett and Truett`s Eighth Edition shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, andoutstanding cases combine to make the best presentation of managerial economics yet. * Walks readers step by step through specific types of problems, including elasticity calculations, cost minimization, and profit maximization. * Shows how real-world firms have addressed issues discussed in the book. * Emphasizes the global aspects of managerial economics and its application in the international marketplace. [detailed...]

ISBN: 0471444669
Book size: —; Page extent: —.

 

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Thomas J. Webster
Managerial Economics : Theory and Practice

2003 y.
Publisher: —
Description: Book DescriptionManagerial economics is the application of economic theory and quantitative methods (mathematics and statistics) to the managerial decision-making process. This book will appeal to students with limited prior training in economics and quantitative methods. It assumes that students will have had mathematics training at least through pre-calculus and that they have had a course in elementary statistics. It also expects students to have had an undergraduate course in intermediate microeconomics. The book includes these features: * An Online Instructor`s Manual * An Online Study Guide * A problem-solving approach to the study of managerial economics that combines the features of a standard managerial economics textbook with those of a separate study guide. * A method for helping business students develop the analytical skills necessary for success in the study of managerial economics, finance, and management. * A more extensive review of… [detailed...]

ISBN: 0127408525
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John Adams, Linda Juleff
Managerial Economics For Decision Making

— y.
Publisher: —
Description: Managerial Economics for Decision Making places managerial economics firmly in the context of decision making and provides readers with the tools to use economic theory to make effective management decisions. It minimizes the use for maths and presents the subject in a user-friendly and accessible way. [detailed...]

ISBN: 0333961110
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Michael R. Baye
Managerial Economics and Business Strategy

2009 y.
Publisher: McGraw-Hill
Description: Some ancillaries, including electronic and print components, may not be available to customers outside the United States. Формат: 18,5 см x 23 см. [detailed...]

ISBN: 978-0-07-126320-7, 007-126320-9
Book size: —; Page extent: 656.

 

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Edwin Mansfield
Managerial Economics and Operations Research: Techniques, Applications, Cases

— y.
Publisher: —
Description: — [detailed...]

ISBN: 0393955907
Book size: —; Page extent: —.

 

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Dominick Salvatore
Managerial Economics in a Global Economy With Infotrac

— y.
Publisher: —
Description: This text exhibits four unique features: 1) it uses the theory of the firm as the unifying theme to examine the managerial decision process, 2) it fully introduces a global view into managerial economics to reflect the internationalization of tastes, production, and distribution in todays globalizing world, 3) it introduces many exciting new topics and managerial tools into the study of managerial economics that are not discussed at all or discussed only very superficially in other texts, such as firm architecture, strategic behavior, business ethics, electronic commerce, risk management, international economies of scale, the virtual corporation, reengineering, benchmarking, the learning organization, and the digital factory, and 4) it shows how managerial decisions are actually made today with more relevant and interesting real-world case applications and integrative case studies than any other text on the market. [detailed...]

ISBN: 0324171870
Book size: —; Page extent: —.

 

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Christopher R Thomas, S. Charles Maurice
Managerial Economics with Student CD

2007 y.
Publisher: —
Description: Thomas and Maurice’s Managerial Economics teaches students how to use microeconomic theory to analyze business decisions. In a clear and engaging writing style, Christopher Thomas carries on the tradition he and Charles Maurice shepherded for eight previous editions in the 9th edition. The 9th Edition explores the current market forces that create both opportunities and constraints for business enterprises. The book has enjoyed success in part because of its mid-level of rigor, clarity of presentation, and end-of-chapter material. [detailed...]

ISBN: 007334656X
Book size: —; Page extent: 746.

 

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George Petrochilos
Managerial Economics: A European Text

— y.
Publisher: —
Description: This brand new text places the study of managerial economics firmly in a European context. Managerial Economics offers a lively and readable account of how economic theory can be used to make effective business decisions. With numerous case studies and examples, Managerial Economics guides students through the concepts and applications of the subject to provide a comprehensive understanding of the complexities of economic decision making in business. [detailed...]

ISBN: 033399423X
Book size: —; Page extent: —.

 

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Timothy C. G. Fisher, Robert G. Waschik
Managerial Economics: A Game Theoretic Approach

— y.
Publisher: —
Description: The beauty of a book on managerial economics is that it can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business. What sets this book apart is its use of game theory as its theoretical underpinning. Previous texts have taught concepts without taking into account notions of strategy and the motivations of all the agents involved in a particular economic situation. This book will redress that balance. Topics considered include: *international trade (essential in this era of globalization) *product differentiation and advertising *price discrimination *human capital [detailed...]

ISBN: 0415272882
Book size: —; Page extent: —.

 

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Timothy C. G. Fisher, Tim Fisher, Robert G. Waschik
Managerial Economics: A Game Theoretic Approach

— y.
Publisher: —
Description: The beauty of a book on managerial economics is that it can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business. What sets this book apart is its use of game theory as its theoretical underpinning. Previous texts have taught concepts without taking into account notions of strategy and the motivations of all the agents involved in a particular economic situation. This book will redress that balance. Topics considered include: *international trade (essential in this era of globalization) *product differentiation and advertising *price discrimination *human capital [detailed...]

ISBN: 0415272890
Book size: —; Page extent: —.

 

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Barry Keating, J., Holton Wilson
Managerial Economics: An Economic Foundation for Business Decisions

— y.
Publisher: —
Description: Annotation: Managerial Economics is a new media text designed to help students apply economic models and economic reasoning to making managerial decisions in both the private and public sectors. [detailed...]

ISBN: 0970138504
Book size: —; Page extent: —.

 

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Paul G. Keat, Philip K. Y. Young
Managerial Economics: Economic Tools for Today`s Decision Makers

2006 y.
Publisher: Prentice Hall
Description: All business schools face the challenge of preparing students to diagnose, decide, and act in real managerial situations. Paul Keat and Philip Young bring this process to life by integrating a dynamic running case study (Global Foods Inc.) throughout their widely acclaimed text, `Managerial Economics`, Fifth Edition. Each chapter starts and concludes with the Global Foods running case, allowing students to apply microeconomic theory and quantitative analysis tools from beginning to end. Not only does the philosophy bring the concepts to life, but it reinforces the learning process and helps students to retain these tools well after graduation. [detailed...]

ISBN: 0-13-186015-1
Book size: 205x260; Page extent: 592.

 

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Christopher R. Thomas, S. Charles Maurice
Managerial Economics

2005 y.
Publisher: McGraw-Hill
Description: `Managerial Economics` teaches students how to use microeconomic theory to analyze business decisions. In a clear and engaging writing style, Christopher R.Thomas carries on the tradition he and S.Charles Maurice developed in previous editions. The Eighth Edition explores the current market forces that create both opportunities and constraints for business enterprises. Формат: 20 см x 23 см. [detailed...]

ISBN: 007-287174-1, 007-123834-4
Book size: —; Page extent: 720.

 

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Ivan Png, Dale Lehman
Managerial Economics

2007 y.
Publisher: —
Description: - [detailed...]

ISBN: 1405160470
Book size: —; Page extent: 496.

 

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Ivan Png
Managerial Economics

— y.
Publisher: —
Description: Managerial Economics develops simple, practical tools and concepts for business students as well as practicing managers. Presenting the essentials of managerial economics in an accessible style, this book uniquely integrates the discipline to other managerial functions -- including accounting, finance, human resource management, and marketing. Managerial Economics teaches students how to make better business decisions, not how to build models. Each chapter is centered around a real world business case study and develops this issue`s relevant managerial economics principles in a straightforward manner. Examples of the major cases included in the text are: Coca Cola`s vertical structure and pricing, Breakeven at the Asian Wall Street Journal, Fujitsu,Texas Instruments, and the DRAM industry, Qwest`s 230% excess capacity, Northwest Airlines` pricing strategy, Airbus` organizational architecture, Microsoft vs. AOL in Internet service, and Amazon`s vertical integration into… [detailed...]

ISBN: 0631225161
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William F. Samuelson, Stephen G. Marks
Managerial Economics

2005 y.
Publisher: —
Description: The right tools to guide real decisions When you`re climbing a mountain, you have to carefully consider every step if you want to reach your goal. You need to know how your tools will actually perform on the mountain. It also helps to have a trusted guide who knows the way. The same holds true in today`s highly competitive, global business environments. The decisions managers make are more complex and critical than ever before. You need to understand how to use economic analysis techniques to make real business decisions. When it comes to making real-life decisions based on sound economic analysis, there is no better guide than Samuelson and &, Marks`s Managerial Economics, 5th Edition. Featuring many detailed, real-world examples, as well as strong coverage of decision making under uncertainty, game theory, and international topics, this practical text equips you with the right tools you need to make smart decisions. New in the Fifth… [detailed...]

ISBN: 047166362X
Book size: —; Page extent: 912.

 

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William F. Samuelson, Stephen G. Marks
Managerial Economics

— y.
Publisher: —
Description: This book illustrates the central decision problems managers face and provides the economic analysis needed to guide these decisions. The authors believe that an effective managerial economics book must go beyond the `nuts and bolts` of economic analysisto show how these economic analysis techniques are used by practicing managers. [detailed...]

ISBN: 0470000449
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David Whigham
Managerial Econpmics Using Excel

— y.
Publisher: —
Description: — [detailed...]

ISBN: 1861526032
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Steven T. Fleming
Managerial Epidemiology: Concepts and Cases, Second Edition

2008 y.
Publisher: —
Description: This book provides a comprehensive introduction to epidemiology and explains how to use epidemiological concepts and tools to improve decisions about the management of health services. Throughout the book, basic principles are presented and then expanded upon with healthcare management applications and case studies. This edition features a new approach. Rather than separating epidemiology principles from application, it blends theory and application in each chapter. This edition features: New chapters on infectious disease epidemiology, morbidity, mortality, descriptive epidemiology, and cost-effectiveness analysis Summary application chapters that focus on cardiovascular disease, HIV, and dementia More than 40 in-depth case studies of varying levels of difficulty, along with questions and detailed answers Contributions from experts in the field provides different points of view [detailed...]

ISBN: 1567932924
Book size: —; Page extent: 500.

 

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Mary C. Gentile
Managerial Excellence Through Diversity: Text &, Cases

— y.
Publisher: —
Description: Learning to respond effectively to the increasingly diverse business environment! We all confront and respond to various forms of diversity every day. The ability to recognize and respond to diversity of all kinds is a skill needed for success in and around business organizations today. This book, now available from Waveland Press, focuses on the challenge of how individuals and organizations can address and adapt to diversity effectively, efficiently and productively. Although no text can raise and address every potential manifestation of diversity, this casebook provides a tool kit of perspectives and critical thinking skills that help develop the individual and organizational abilities needed to reap the benefits of diversity. It also offers a series of case examples wherein the reader can begin to practice the application of these perspectives and skills. Finally, it offers an approach to self-assessment regarding one`s own individual leadership motivations and readiness around… [detailed...]

ISBN: 1577660161
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Managerial Finance

— y.
Publisher: —
Description: Managerial Finance provides a clear and readable explanation of the most important topics managers should understand about business finance. These include resource management, investment and decision making, as well as the practical use of financial rations and performance indicators. Real examples and case studies are used throughout to illustrate points in a practical context. The book is based upon the Management Charter Initiative`s Occupational Standards for Management NVQs and SVQs at Levels 4 &, 5 and is also particularly suitable for managers on Certificate and Diploma in Management programmes, including those accredited by the IM and Edexcel (formerly BTEC). Managerial Finance is part of the highly successful series of textbooks for managers which cover the knowledge and understanding required as part of any competency based management programme. The books cover the three main levels of management: supervisory/first-line management (NVQ level 3), middle… [detailed...]

ISBN: 0750618264
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Lech Janczewski
Managerial Guide for Handling Cyber-Terrorism and Information Warfare

2005 y.
Publisher: —
Description: Book DescriptionManagerial Guide for Handling Cyber-Terrorism and Information Warfare presents IT managers with what cyber-terrorism and information warfare is and how to handle the problems associated with them. This book explains the roots of terrorism and how terrorism has planted the seeds of cyber-terrorism. The most probable forms of cyber-terrorism and information warfare attacks are presented, including the definitions of these attacks, describing how they work and presenting the most effectiveways to combat these threats from an IT management point-of-view. Managerial Guide for Handling Cyber-Terrorism and Information Warfare defines the organizational security measures that will decrease an organization?s information system vulnerabilities to all types of attacks. [detailed...]

ISBN: 1591405831
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Alfred D., Jr. Chandler, Herman Daems
Managerial Hierarchies: Comparative Perspectives on the Rise of the Modern Industrial Enterprise (Harvard Studies in Business History , 32)

— y.
Publisher: —
Description: — [detailed...]

ISBN: 0674547403
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Managerial Issues in International Business (Academy of International Business)

2006 y.
Publisher: —
Description: This thirteenth volume of the Academy of International Business series reflects the complexity of challenges faced by managers in today`s global economy and the richness of the academic field of international business. It is novel in the range of issues it brings together with a number of chapters on two important contemporary themes in international business: the internationalization of services and doing business in China. The book concludes with the collective thoughts of several prominent international business scholars on new directions for international business scholarship. [detailed...]

ISBN: 0230001939
Book size: —; Page extent: 272.

 

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Ali Dogramaci, Nabil R. Adam
Managerial Issues in Productivity Analysis (Studies in Productivity Analysis)

— y.
Publisher: —
Description: — [detailed...]

ISBN: 0898381622
Book size: —; Page extent: —.

 

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David L. Olson, David Olson
Managerial Issues of Enterprise Resource Planning Systems

— y.
Publisher: —
Description: — [detailed...]

ISBN: 0072861126
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